Banana Bread to help growers get through tough times

A group of Carnarvon Banana Growers has announced that bananas, salvaged after Tropical Cyclone Olwyn destroyed Banana Plantations in Carnarvon, will be turned into banana bread to sustain growers through the next 12 months.

Launched in Perth today by Minister for Agriculture the Hon Ken Baston, Woolworths will be the first major retailer to stock the Western Australian sourced and made Sweeter Banana Bread, growing its distribution to 30 Woolworth’s stores in WA.
Speaking at the launch of Sweeter Banana Bread into select Woolworths Perth stores, Agriculture and Food Minister Ken Baston applauded the co-operative members for their entrepreneurial response during a very difficult period for Carnarvon growers.
“Cooperative members are not giving up despite the setbacks and they are doing everything they can to provide their customers with a product.” Said Minister Baston.

Owned and operated by 25 farmers on family run farms, The Sweeter Banana Cooperative was formed in 1993 to develop the Carnarvon Sweeter Banana brand, providing delicious local produce to local customers.

The unique environmental growing conditions of the Carnarvon Sweeter Banana make it a sweeter and creamier sub-tropical banana than its Tropical North Queensland cousins. However, these same unique environmental conditions can also result in bananas being damaged with superficial skin markings, rendering the fruit unsuitable for retail sale but still perfect eating. To combat wastage, the farmers came up with a solution; Sweeter Banana Bread.

The all-natural Sweeter Banana Bread contains Carnarvon bananas along with other locally sourced ingredients including flour, eggs and sour cream. The result is a sustainable product that not only minimises wastage but also further supports the wider Western Australian Farming Industry.
Sweeter Banana Co-operative is part of the Buy West Eat Best labelling program, run by the Department of Agriculture and Food.
The program provides Western Australian consumers and the local food industry with a food-specific brand to clearly identify Western Australian grown, farmed, fished and produced food products.

The Sweeter Banana Co-operative Business Manager, Doriana Mangili said, “Our farmers have been producing bananas for more than 30 years but the effects of Tropical Cyclone Olwyn have been devastating to the Western Australian banana industry, destroying nearly all of our crops. We will be out of production for at least the next 9 months.”

“The crops that we were able to salvage have gone into our Sweeter Banana Bread. By buying our delicious banana bread, you’re also supporting the Western Australian banana industry at a time we need it the most.”

Woolworths Local Sourcing Manager for WA, Lynne Vawser said, “The Sweeter Banana Co-operative has been supplying our WA customers with some of the best tasting bananas and our customers love being able to choose local produce. We are extremely pleased to now stock their delicious Sweeter Banana Bread. ”

The 600g loaf of the Sweeter Banana Bread is available in 30 Woolworths stores in WA and retails for $6.99.

Carnarvon Business Awards 2011

Posted on 31.10.2011

With 16+ employees, Employee of the year and also the Best Overall Business of the year at the the Carnarvon Chamber of Commerce and Industry annual Small Business Awards night on the 30th of July 2011

On Saturday the 30th of July the Carnarvon Chamber of Commerce and Industry held its annual Small Business Awards for 2011.
Following a year of great success the Sweeter Banana Co-operative was awarded best business with 16+ employees, Employee of the year and also the Best Overall Business of the year.

The chamber found Sweeter Banana’s commitment to quality and excellent business practices were of the highest standard. Consistently challenging their own goals and striving for success has resulted in Sweeter Banana making several key achievements.

Over the past 18 months the Sweeter Banana Co-op has upgraded the facilities at the central packing shed and invested heavily in cool chain management. This has resulted in a much higher quality of fruit, particularly over the summer months, and saw the co-op reduce it rejection percentage from 11.2% in 2009/2010 to just 1.3% in 2010/2011.
Sweeter Banana is now extremely confident in it’s product of pre-packed Carnarvon bananas and hopes to continue to not only meet but exceed quality standards.

During the past year Sweeter Banana has listened to their customers and highly regards customer satisfaction. Resulting from over 150 customer surveys conducted in major stores through out Perth and at the Perth Royal Show, Sweeter Banana now has a much bigger picture of what their customers expect. This has enabled Sweeter Banana to harness specific characteristics of their product which are sort after from the public.

This information has led to further product development and research being conducted. Sweeter Banana is confident of continuing it’s success in the future with new and exciting product lines for all of their customers.

Sweeter Banana would like to take this opportunity to thank everyone who has supported the co-op in the past and looks forward to serving the demand for Carnarvon Bananas well into the future.
If you have yet to experience what the co-op has to offer, try a Sweeter Banana today and “taste the difference”.

Page Last Modified: Wed 01 Apr 2015


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